E-learning content development
Explainer videos production
Industry (explainer videos)
If you want to create a simple whiteboard or motion graphic video, the price that any video production budget calculator would provide will usually be $1,500-$2,500 per minute. If you want to get a video featuring animated characters or complex 3D sequences, then the price may go up to $5,000 to 10,000 per minute. Aside from the type, style, and project complexity, the pricing also depends on its length. For example, in the case of large e-learning videos or courses, the price can go as low as $250 per minute of produced content. To get price of video production for your own project, follow the steps in the video animation cost estimator on this page.
The production of animated videos is a labor-intensive and time-consuming process. It requires the involvement of dozens of specialists from script writers and illustrators, to animators and voiceover artists. Each frame needs to be produced individually and the process of creating even a 1-minute video can take a skilled team several weeks to complete. Aside from that, specialized equipment and software may be required for video production. These are quite expensive and require significant investments to be made by the development team. Add to that the production of all the sound effects, music, and localization in different languages (if necessary), and you’ll get an answer as to why video production rates might be high at times.
Any video pricing calculator will estimate the cost of video production based on the length of a video, the complexity of animation, its type, and additional requirements that may be needed for the project. For example, the production of multiple voiceovers, additional illustrations, rendering video in multiple formats which then must be repurposed for different platforms, and so on.
The video production cost per minute depends on the complexity of the animation and the style you’re looking for. In general, the cost of production of a basic 1-minute whiteboard animated video can start around $2,200. The more budget-demanding projects, such as complex 3D videos or ones with traditional animation, can come with a price tag of $5,000 to $10,000 per minute, depending on the complexity of the visuals. If you’re looking for a videography pricing calculator to get estimation of video production for your project, complete the quiz above and our managers will get back to you with an estimate in no time.
A simple 1-minute video with basic motion graphics animation normally can be created within 5 to 6 weeks. However, if you want a longer video featuring 3D animation, it can take 8 to 12 weeks to produce. The same goes for the large e-learning projects — even though they don’t normally come with complex graphics, due to the large size (e.g. 10+ hours of video content) they stay in production longer, compared to their marketing or explainer video counterparts.
First of all, there are no such terms as the ‘ideal’ or ‘non-ideal’ length of a video since the length itself varies depending on several factors, such as the purpose of the video, its target audience, and the platform where it will be used. For social media platforms like Instagram or TikTok the most common length of a promo video is between 30 and 45 seconds. These platforms prioritize short and attention-grabbing content, so you need to keep the video brief and engaging there. For platforms like Youtube, the length of a video may range from 30 seconds to a few minutes depending on its purpose and target audience, as well as the complexity of the product being promoted.
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