Learn Crypto – 2D animated lessons case study

Learn Crypto is a free education platform dedicated to simplifying cryptocurrency education. By providing simple, relevant, and engaging content, it empowers users to navigate the complex world of cryptocurrency with ease. Serving a global audience, Learn Crypto stands out as an accessible resource in the rapidly growing fintech education industry.

Their objective was to transform text-based scripts into captivating 2D animated lessons, enhancing the learning experience and making complex cryptocurrency concepts accessible and enjoyable.

1. Tight deadlines: Producing over 210 minutes of animated content across 100+ lessons within a specified timeframe.
2. Adhering to structure: Translating provided content into visually captivating animations while considering the client’s predefined structure.

To overcome these challenges, we adopted a streamlined workflow that ensured clear communication, transparency, and efficiency across all project phases.

1. Illustration:
   • Visual descriptions from the script were transformed into illustrations using Adobe Illustrator.
   • These illustrations were uploaded to Boords, an online storyboarding tool, for client feedback and approval.
2. Voice-over recording:
   • Professional voice-over recordings were completed to ensure clear and engaging audio content.
   • High-quality sound files were produced and aligned with the visual narrative.
3. Motion design:
   • Animations were created using Adobe After Effects to bring the illustrations to life.
   • Frame.io facilitated smooth feedback and revision cycles with the client.
4. Sound design:
   • Digital Audio Workstations (DAWs) used included Ableton Live and Reaper.
   • Audio effects and processing tools like iZotope RX, iZotope Ozone, and Accusonus Era-D were utilized for sound enhancement and noise reduction.

1. The successful production of 100+ 2D animated educational videos delivered on schedule.
2. Enhanced learner engagement through visually appealing and well-narrated lessons.
3. High-quality animations aligned with Learn Crypto’s educational goals.