Whiteboard animation is an artistic technique that you can use for any type of E-learning or marketing video during any stage in the sales funnel. It works incredibly well for longer-duration and explainer video formats.
In 2014, Blue Carrot launched as an animation production studio focused on the whiteboard artistic technique. Our agency’s experience in this genre is extensive.
All videosEach prospect moves through a funnel’s stages to become a customer.
Capture attention
Showcase value
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Whiteboard animation is an artistic technique that you can use for any type of E-learning or marketing video during any stage in the sales funnel. It works incredibly well for longer-duration and explainer video formats.
At Blue Carrot, we offer highly realistic and quick drawing videos at an affordable price.
We’ve developed an advanced algorithm of a drawer’s hand animation, which uses 1,500 photos of real hands. With this technology, we automate production at certain stages without compromising on quality.
At Blue Carrot agency, the client is involved in all areas of the project production. Your ideas and comments serve as guiding stars throughout the different stages of the whiteboard animation production.
A producer understands your marketing goals and tech requirements and serves as a single touchpoint between you and the team of artists. They organize the group’s work, keep you in the loop on the financial side of the production, and show you the results.
Blue Carrot scriptwriters have won international professional awards, including Cannes Corporate Media & TV Awards. Their superpower is the ability to quickly get acquainted with any topic, from microbiology to IT, and build a story that perfectly suits a video format.
This part of our team creates compositions and sketches of future scenes and puts them into a sketchbook so that everyone, including you and the rest of the group, could imagine the future product.
These artists create illustrations necessary for the further production of animation (character design, locations, objects, packshot with logo, etc.). Our artists work in different styles and know how to interpret your brand.
These specialists turn everything that we discuss with you during script development, storyboarding, and illustration stages from words and static images into a video.
The expressiveness and meaningfulness of your presentation, marketing, or training videos can be increased by an audio track. Our sound designer creates the soundtrack by bringing together music, voiceover, and sound effects.
To make your movie provide people with the best possible multimedia experience, you need a voiceover. We have a broad base of VO artists, consisting of native speakers of different languages, ages, gender, nationality, tonality, and voice modality.
With our whiteboard animation company, you can create a top-quality video based on ready-made or custom graphic elements that make your brand, product, or idea even more memorable.
Classic frame-by-frame animation consists of thousands of images. Each scene of such a professional video consists of multiple frames drawn by artists from scratch.
In turn, cutout animation consists of fewer illustrations that are being animated with the help of software.
Whiteboard style, in turn, engages artists to create only vital images, which are often animated semi-automaically using the software. The whiteboard animation genre was initially invented by teachers who recorded training videos in which they drew or wrote something on the whiteboard.
Our studio started as a whiteboard animation production company so this is one of our favorite styles 🙂
The simplest type of whiteboard animation uses simple frames which are drawn by hand on a white background. Such videos often look pretty boring unless you use colors or unique sketch styles.
Dynamic whiteboard animation means that a hand of a sketcher is present in the frame or real-time drawing imitated using the software. This approach makes a whiteboard movie more engaging. In addition, you can add simple 2D animation regarding characters there.
The peak of popularity for this animation technique has passed. 7 years ago, many companies chose whiteboard animation services as it was considered trending. As a result, brands released similar videos, making it difficult to stand out from the competition.
These days, whiteboard video production services can become the solution for anyone looking to grab fresh attention , precisely because their competitors are not likely to use this style of animation. It is also an excellent solution for those who don’t pursue style trends and prefer to leverage great informativeness and cost-effectiveness of this style.
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