Touch-type Read and Spell (TTRS) – Explainer Video Case Study

Marketing

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The TTRS team approached us with the task to create an explainer video for the online program, where the target audience is mature learners of all ages and backgrounds. Thanks to the program they can learn from any place, strengthen spelling skills, enhance reading fluency, and build their confidence.

Meredith Cicerchia, Marketing Manager at TTRS: “We were really excited to work with Blue Carrot again as the team had previously helped us produce a very successful animation video, which was shared by the British Dyslexia Association, and we knew they’d be able to guide us and help create the right look and story arc. We’re so pleased with how the video came out and have had a very positive response to it! It’s helping us reach a new user group of adults who struggle with reading and writing — thus the video medium is the perfect message.”

The video gained art-recognitions on Behance – https://www.behance.net/gallery/104878395/Touch-type-Read-and-Spell

 

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